What Is Your Secret Sauce?

June 1, 2016

SEED’s highest-performing client-partners are crystal clear about what they do best. 


What are the vital ingredients in your organization’s recipe for success?


Typically, your secret sauce is a rich expression of your shared values, authenticity and confidence.  Based on your core competencies and your team “personality” it is your distinctive signature, as an organization.


In the same way that a master chef draws crowds with a crazy-good spice that puts his chicken mole sauce over-the-top, nonprofit leadership teams can really soar with their strengths when they understand and lean into more of what they do best.


How does your team tease this out?  We invite your team to reflect together:

 Boil it down together.  Extract the essence.  Then make sure to infuse it in every marketing missive, every verbal and written communication, every strategy and tactic you develop.  Apply it to your doing and being.  Feature it in your stories and constantly offer it like tasty appetizers to captivate people to your cause.


Secret Sauce is front and center in SEEDing Strategic Plan Delivery – the SEED app that guides teams to bring strategic plans to life.  Schedule a demo: www.seedimpact.org/SocialChangeApps. We can hardly wait to celebrate what you do best!


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About The Authors

Melinda Lackey is co-founder and director of SEED Impact, which to-date has assisted more than 300 diverse non-profit initiatives to communicate and coordinate action more efficiently, sustain higher performance and achieve greater social impact.


Contact Melinda at   possibilities@seedimpact.org

Barry Kibel, Ph.D., is Director of Innovation and Research at SEED.  He contributes more than five decades of experience devising evaluation and planning instruments to support transformational work.

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